Introduction
This Privacy Policy describes how themelab | Image Geneneration ("we", "our", or "us") collects, uses, and protects your information when you use our Shopify application (the "App"). By using the App, you agree to the collection and use of information in accordance with this policy.
Information We Collect
1. Account and Authentication Information
When you install and use our App, we collect:
- Your Shopify shop domain and name
- User account information (user ID, first name, last name, email address)
- Account ownership status and collaborator information
- Email verification status
- Locale and language preferences
- OAuth access tokens and refresh tokens (encrypted and stored securely)
2. Product and Store Data
We access and process:
- Product information (titles, handles, product IDs)
- Product images and media files
- Product metadata from your Shopify store
3. Generated Content and Images
When you use our image generation features, we collect and store:
- Generated images (stored as base64-encoded data)
- Generation parameters (scenario, model selection, resolution, aspect ratio)
- Reference images and style images you provide
- Character images used in generation
- Product media associated with generations
- Generation history and status (pending, success, failed)
- Error messages and logs related to failed generations
4. Usage and Billing Information
We track:
- Credit usage and balance
- Token usage statistics
- Subscription plan information
- Billing period data
- Usage charges and payment records
5. Technical Information
We automatically collect:
- Session data and authentication state
- API request logs
- Error logs and debugging information
- Timestamps of all activities
How We Use Your Information
We use the collected information to:
- Provide Services: Generate images using AI technology, manage your generated images, and integrate with your Shopify store
- Process Transactions: Manage subscriptions, track credit usage, and process billing
- Improve Services: Analyze usage patterns to improve our App's functionality and performance
- Customer Support: Provide support through our chat widget (Brevo Conversations) for Pro and Middle plan subscribers
- Security: Authenticate users, prevent fraud, and ensure the security of our services
- Compliance: Comply with legal obligations and enforce our terms of service
Third-Party Services and Data Sharing
Google Gemini AI
We use Google's Gemini AI API to generate images. When you request image generation:
- Your reference images, style images, product media, and prompts are sent to Google's servers
- Generated images are returned to our App
- This data processing is subject to Google's Privacy Policy: https://policies.google.com/privacy
Shopify
As a Shopify App, we integrate with Shopify's platform:
- We access your store's product data and media files through Shopify's APIs
- We upload generated images to your Shopify Files storage
- We process billing and subscription data through Shopify's billing system
- This integration is subject to Shopify's Privacy Policy: https://www.shopify.com/legal/privacy
MongoDB
We store your data in MongoDB databases:
- All collected information is stored securely in MongoDB
- Data is encrypted in transit and at rest
- MongoDB's privacy practices: https://www.mongodb.com/legal/privacy-policy
Brevo (Sendinblue)
For Pro and Middle plan subscribers, we use Brevo Conversations for customer support:
- Chat interactions may be logged and stored by Brevo
- This service is subject to Brevo's Privacy Policy: https://www.brevo.com/legal/privacypolicy/
Data Storage and Security
- Location: Your data is stored in secure cloud databases (MongoDB)
- Encryption: Data is encrypted in transit using HTTPS/TLS and at rest
- Access Control: Access to your data is restricted to authorized personnel only
- Retention: We retain your data for as long as your account is active or as needed to provide services. You may request deletion of your data at any time.
Your Rights and Choices
You have the right to:
- Access: Request a copy of the personal data we hold about you
- Correction: Request correction of inaccurate or incomplete data
- Deletion: Request deletion of your personal data (subject to legal and contractual obligations)
- Portability: Request your data in a portable format
- Opt-Out: Uninstall the App at any time, which will stop new data collection
To exercise these rights, please contact us using the information provided below.
Data Retention
We retain your information for:
- Active Accounts: As long as your account is active and you use our services
- Inactive Accounts: For a reasonable period after account closure to comply with legal obligations
- Generated Images: Until you delete them or request account deletion
- Billing Records: As required by law (typically 7 years for tax purposes)
Children's Privacy
Our App is not intended for users under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using our App, you consent to the transfer of your information to these countries.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by:
- Posting the new Privacy Policy on this page
- Updating the "Last Updated" date
- Sending you an email notification (for material changes)
Compliance
This Privacy Policy is designed to comply with:
- General Data Protection Regulation (GDPR) for EU users
- California Consumer Privacy Act (CCPA) for California residents
- Other applicable data protection laws
Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:
Email: alejandro@themelab.xyz
Shopify App Store Requirements
As a Shopify App, we comply with Shopify's App Store requirements and their Partner Program Agreement. For more information, visit: https://www.shopify.com/legal/terms